Our mission

Creating the perfect conditions
to build outstanding companies

Everything we do, we do to support the perfect conditions to build companies that not only act for profit but more importantly, tackle real world problems. We want to create the best possible conditions to build businesses that not only provide a way to make a living, but to change the way we live.

hatchery - how we hatch

This is how we hatch

Our idea of pure startup culture is
a state of mind that leads to what we call "to hatch"

It is the flow we get into when creating new ideas and building companies. A flow that results in a combination of pure creativity and productivity, forgetting everything else around you, focused on one common goal.

hatchery Value Power


Building successful businesses and changing the world doesn’t just happen. We believe in hard work and pushing ourselves to the limits of what we think is possible.

hatchery Value Honesty


We believe in keeping it real! It's the key to strong relationships which allows us to accomplish the impossible - with our customers, partners and employees.

hatchery Value Honesty


It ain’t about earning the Benjamins. It’s about the passion and love that we put into every detail and every piece of work we create - for ourselves and for others.

Who we are

We are a team of founders with more than over 30 years of startup & management experience

hatchery Team-Member Merlin Stellwag

Merlin Stellwag


Merlin is Co-Founder of earlybird coffee and passionate entrepreneur. He is a specialist in developing new ideas and market opportunities.

hatchery CDO Alex Kholti

Alex Kholti

CDO & Co-Founder

Alex is the creative mind behind hatchery. He helps our customers to transform cool ideas into outstanding brands and products loaded with passion.

hatchery CTO Manuel Wenner

Manuel Wenner


Manuel is the CTO of hatchery. He has a year long experience in building applications and leading development teams.

hatchery Team-Member Emanuel Vonarx

Emanuel Vonarx

Business Development

Emanuel is former management consultant and experienced enterpreneur who is all into business development and Chief Culture Officer.

hatchery Partner Dr. Felix Buchmann

Dr. Felix Buchmann

Partner & Co-Founder

As lawyer Felix is specialised in consulting startups from founding to M&A. He sets the legal foundation for a lasting success.

hatchery CEO Yannick Frank

Yannick Frank

CEO & Co-Founder

Yannick’s passion for entrepreneurship began at a young age and has developed and honed over the last years. He is the business intelligence mastermind at hatchery and can make the impossible possible.

hatchery Team-Member Laura Körner

Laura Körner

Project Management

Laura is the master of organizing. She ensures smooth operations and all requests from the team and our customers.

hatchery Associate Partner Mark Egert

Mark Egert

Partner & Co-Founder

Mark is the network hero of hatchery. With his extensive experience in entrepreneurship and leadership he is the perfect mentor for startup teams.

hatchery Team-Member Sarah Klinke

Sarah Klinke

Junior Designer

As talented graphic designer and awesome creative thinker, Sarah joined the hatchery Taskforce to transform ideas into media.

hatchery Team-Member Billion Gebrgzi

Billion Gebregzi

Junior Art Director

Billy is an awesome creative thinker and a master in graphic design. He can turn any good idea into great design.

hatchery Team-Member Christoph Muth

Christoph Muth

Junior Dev

Christoph studies Media Informatics and is Junior Software Developer at hatchery. He is our Web-Dev expert.

hatchery Advisor Jens Schmelzle

Jens Schmelzle


Jens is a serial entrepreneur (e.g. simpleshow) and brings experience and spirit to the table.

hatchery Team-Member Kai Blisch

Kai Blisch


Driven by the love of great products, this innovative strategist and experienced storyteller will never stop challenging your status quo.

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